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Marketing your biz better: part 3: Pricing and Positioning

Published on December 18, 2010 By admin

This is part three of a four part series on marketing your biz better. This part centres on Pricing and Positioning – how pricing affects your products and services, how changes are percieved and which you should choose for your company.

Market your biz better: Part 2:Ethics

Published on December 18, 2010 By admin

I discussed branding in part 1, this instalment is all about Ethics and ethical behaviour. What are ethics, what part do they play in our lives and what ethics are involved in marketing …

Is beauty only skin deep?

Published on June 17, 2010 By admin

I recently submitted a post on the correlation between confidence and success, and was surprised to find how many responded and expanded on this concept. This post is a follow up as such, and discusses the impact of beauty in the world and how it affects our success rate and confidence levels.