Hands up if you’re sick of social media or love it so much, you have to log in every day, at least six times. You may be suffering from social media sickness.
Has anyone else noticed the similarity between social media and a courtship? A number of key terminology certainly suggests it is, so if we treat socialmedia like a courtship, then maybe we can use it as a formula for improving our performance.
As suppliers and sellers, we need to research the who, where and how to target the RIGHT customer. Here’s how to produce a customer profile to do just that.