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Writing Tips for the Web

Published on July 10, 2011 By admin

This month’s theme concentrates on writing for the web. It’s an area that we have cultivated over the years, so we thought we’d share a few pointers to improve your copy and make it web-ready! Tip 1) Aknowledge space When writing for a limited space, you need to aknowledge the amount of text you fit [...]

Extra Q&A’s for New Business Bloggers

Published on May 22, 2011 By admin

As promised, here are the outstanding questions in our ‘Q&A’s for new business bloggers‘ series – The place where you ask a question, and we, well,…answer it. As this is numero four, how about catching up on the previous  Q&A’s, like ‘how to structure a blog post’ and ‘community blogging’. Q&A’s part one, part two [...]

How to market your biz better: Part 1:Branding

Published on October 8, 2010 By admin

What does the word branding actually mean? Branding is all to do with perception and positioning. Companies ‘brand’ themselves to be appealing to the market they wish to do business with. Branding is much more than a logo and applies to the whole business.